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Report on Marketing

Report on The Qualitative and Quantitative Research Phases: Australia has become well known for its ever increasing market for perfume and also the fact that is world’s leading producer of the same product. Because of the increasing numbers of perfume manufacturers, any business in the industry has to go the extra mile to be able to sustain its market share and achieve growth in the market. Consumer needs and expectations have also changed as more manufactures have come up with (more...)